Canonical: https://www.strataigize.com/about/
Description: Growth agency in Vancouver. Clients include 3M, Jiffy Lube, Goodwill, and Western University. One team, measured on revenue.

Who we are

# Put every growth lever behind one number.

We run growth for your product as one team, measured on revenue. We work with thirty-plus teams, including 3M, Jiffy Lube, Goodwill, Western University, Crush Crush, Backroad Mapbooks, and Podz.

[Book your growth consult →](https://www.strataigize.com/audit/)[See our results](https://www.strataigize.com/case-studies/)

Growth loop

[

40+

Client ad accounts managed

](https://www.strataigize.com/case-studies/)[

8.54×

Peak ROAS held across a six-month subscription funnel

](https://www.strataigize.com/case-studies/ai-fitness-app-achieved-8-54-roas/)[

+127%

Downloads in 30 days from app store optimization

](https://www.strataigize.com/case-studies/127-increase-in-downloads-kleos-30-day-app-store-optimization/)

Meet the experts

## A small team that _punches above its size._

Founded in Vancouver in 2022, we are a global team of builders, designers, engineers, and data scientists, the kind of people already testing the tools most teams have not heard of yet.

We cover mobile app marketing, paid media, data, software, and strategy, and we run it as one team, so your growth is somebody's real problem to solve, not a ticket passed between silos. We sweat the numbers because we care about your business, and we would rather tell you what the numbers say than what you hoped to hear.

[Ian](https://www.strataigize.com/about/team/ian/) [Teegan](https://www.strataigize.com/about/team/teegan/) [Eric](https://www.strataigize.com/about/team/eric/) [Rebekka](https://www.strataigize.com/about/team/rebekka/) [Rodrigo](https://www.strataigize.com/about/team/rodrigo/) [Billy](https://www.strataigize.com/about/team/billy/) [Amanda](https://www.strataigize.com/about/team/amanda/) [Kelsey](https://www.strataigize.com/about/team/kelsey/) [Parker](https://www.strataigize.com/about/team/parker/)

Mission & vision

## Built to stay ahead of _the tools._

Our vision

### Win on smarts, not size.

That means running your whole funnel and the latest AI as one connected system, and staying a step ahead of what’s coming next, so the edge stays with you instead of the companies with the deepest pockets.

Our mission

### Measurable, repeatable growth.

We help brands grow with measurable, repeatable results, even when the ground keeps shifting.

Our values

## The compass behind _our work._

01

### Embrace the future

We adopt the next thing before it is obvious, and we turn rapid change into results you can count.

02

### Empowerment

We hand clients the systems, data, and playbooks to outgrow bigger competitors, not just deliverables they cannot run without us.

03

### People-centric

The reader, the buyer and the client are people first, and we plan for how they behave.

04

### Commitment to excellence

Every engagement is measured against real outcomes, not activity. If a lever does not move the number, we kill it and find one that does.

The team

## The people behind _the growth._

[![Ian McGavin, Founder & CMO, Strataigize](https://www.strataigize.com/team/ian.jpg)](https://www.strataigize.com/about/team/ian/)

Founder & CMO

### [Ian McGavin](https://www.strataigize.com/about/team/ian/)

Ian is who you call when the work still needs you in the room, the plan will not survive a board meeting, and ChatGPT does not name you. He founded Strataigize in 2022.

What he ships is the operating layer: agents on a schedule, inside written bounds, with every change logged. Paid media still lives here as supporting context. The other half is AI search, so the firm shows up when someone asks who to hire.

-   AI operations
-   Business strategy
-   AI-search optimization
-   Measurement standards
-   Paid media
-   Agent-run systems

[Read Ian’s full bio →](https://www.strataigize.com/about/team/ian/)

[![Teegan Johnson, Founder & CGO, Strataigize](https://www.strataigize.com/team/teegan.jpg)](https://www.strataigize.com/about/team/teegan/)

Founder & CGO

### [Teegan Johnson](https://www.strataigize.com/about/team/teegan/)

Teegan is the partner who is still in the room after the contract is signed. He founded Strataigize in 2022 and runs the commercial side: partnerships, relations, and the judgment that keeps a twelfth month worth signing.

He uses cohort math to price a partnership that still works when the honeymoon is over. If you are talking scope, terms, or who will still pick up in March, you are talking to him.

-   Partnerships
-   Client relations
-   Commercial judgment
-   Pricing & packaging
-   Business development
-   Retention economics

[Read Teegan’s full bio →](https://www.strataigize.com/about/team/teegan/)

[![Eric Hedlin, Chief AI Scientist, Strataigize](https://www.strataigize.com/team/eric.jpg)](https://www.strataigize.com/about/team/eric/)

Chief AI Scientist

### [Eric Hedlin, PhD](https://www.strataigize.com/about/team/eric/)

Eric is who you call after a demo burned you. He owns the standard behind every AI system we ship: a labelled baseline, a smaller model when that will do, and a person who still has to approve go-live.

PhD from UBC, first-author papers at NeurIPS 2023, CVPR 2024 and CVPR 2025, plus Qualcomm's perception team. Before the research, he swam for Canada and won two World Championship medals in open water. The hire is a system that holds, not a paper count.

-   AI system reliability
-   Production baselines
-   Model evaluation
-   Computer vision
-   Foundation model adaptation
-   Applied research
-   Diffusion models

[Read Eric’s full bio →](https://www.strataigize.com/about/team/eric/)

[![Rebekka Goz, Marketing Manager, Strataigize](https://www.strataigize.com/team/rebekka.jpg)](https://www.strataigize.com/about/team/rebekka/)

Marketing Manager

### [Rebekka Goz](https://www.strataigize.com/about/team/rebekka/)

Rebekka is who you call when the date slipped last time and the people doing the work are already thin. She owns project management and people operations: the plan, the seats, and the check before anything reaches you.

A dozen moving parts stay simple from your side because she names an owner, fills the seat, and holds the date. The agency moves fast because the roster holds, not because someone is quietly drowning.

-   Project management
-   People operations
-   Resource planning
-   Client onboarding
-   Quality control
-   Process design

[Read Rebekka’s full bio →](https://www.strataigize.com/about/team/rebekka/)

[![Rodrigo Cortez Solano, Search Optimization Specialist, Strataigize](https://www.strataigize.com/team/rodrigo.jpg)](https://www.strataigize.com/about/team/rodrigo/)

Search Optimization Specialist

### [Rodrigo Cortez Solano](https://www.strataigize.com/about/team/rodrigo/)

Rodrigo is who you call when ads, analytics, and Google are three different stories, and you still need to rank. He runs performance marketing, data management, and traditional SEO as one surface.

If the spend, the spreadsheet, and the index do not agree, the next decision is fiction. AI search can sit later in the stack. The hire is someone who still gets you on page one, with numbers the paid team can use.

-   Performance marketing
-   Data management
-   Traditional SEO
-   Technical SEO
-   Site performance
-   GEO / AI search

[Read Rodrigo’s full bio →](https://www.strataigize.com/about/team/rodrigo/)

[![Billy Grimaldi, Video Manager, Strataigize](https://www.strataigize.com/team/billy.jpg)](https://www.strataigize.com/about/team/billy/)

Video Manager

### [Billy Grimaldi](https://www.strataigize.com/about/team/billy/)

Billy is who you call when the video looks like an ad and the creator sounds like a script. He runs production end to end, from concept through final cut, and the influencer and UGC relationships that put a real customer voice on camera.

Hooks still matter. The job is a video that sells, shot and cut here, with creators who sound like the people already buying from you.

-   Video production
-   Influencer relations
-   UGC partnerships
-   Short-form video
-   Paid + organic creative
-   Ad iteration

[Read Billy’s full bio →](https://www.strataigize.com/about/team/billy/)

[![Amanda Crasto, Creative Designer, Strataigize](https://www.strataigize.com/team/amanda.jpg)](https://www.strataigize.com/about/team/amanda/)

Creative Designer

### [Amanda Crasto](https://www.strataigize.com/about/team/amanda/)

Amanda is who you call when the ad, the landing page, and the product look like three vendors. She is the ads specialist, the UI/UX designer, and the creative strategist on the same brief.

Taste without a converting ad is a mood board. An ad that does not match the page loses the click it just paid for. She designs the three surfaces as one company, then judges the file on whether it sells.

-   Performance ads
-   UI/UX design
-   Creative strategy
-   Brand identity
-   Web design
-   AI-assisted production

[Read Amanda’s full bio →](https://www.strataigize.com/about/team/amanda/)

[![Kelsey Sarasqueta-Allen, Data & Analytics Engineer, Strataigize](https://www.strataigize.com/team/kelsey.jpg)](https://www.strataigize.com/about/team/kelsey/)

Data & Analytics Engineer

### [Kelsey Sarasqueta-Allen](https://www.strataigize.com/about/team/kelsey/)

Kelsey is who you call when the number changed overnight and nobody can say which pipe broke. She is the data engineer and infrastructure specialist: pipelines, the stack they run on, and the monitor that flags a failure before it becomes a meeting.

Vanity metrics are a side effect of a dirty feed, not the job. The job is a pipe you can trust at 2am, so Monday is a decision, not an argument.

-   Data pipelines
-   Infrastructure
-   Reliability monitoring
-   Server-side tracking
-   Attribution
-   Reporting & dashboards

[Read Kelsey’s full bio →](https://www.strataigize.com/about/team/kelsey/)

[![Parker Worth, Copywriting & Lifecycle Specialist, Strataigize](https://www.strataigize.com/team/parker.jpg)](https://www.strataigize.com/about/team/parker/)

Copywriting & Lifecycle Specialist

### [Parker Worth](https://www.strataigize.com/about/team/parker/)

Parker is who you call when the first click showed up and the second purchase did not. He builds the lifecycle system first: the segments, the sequence, the email that has a reason to exist after the sale.

Then he writes. Subject lines are one move inside that system. The hire is the person who makes the next message earn another order, not the person who only writes the first one.

-   Lifecycle systems
-   Email sequences
-   Direct-response copy
-   Segmentation
-   Landing pages
-   Deliverability

[Read Parker’s full bio →](https://www.strataigize.com/about/team/parker/)

Here are our partners

## The platforms we _partner with._

![Adjust](https://www.strataigize.com/logos/adjust.png)![AppsFlyer](https://www.strataigize.com/logos/appsflyer.svg)![Kochava](https://www.strataigize.com/logos/kochava.svg)![Branch](https://www.strataigize.com/logos/branch.png)![Sensor Tower](https://www.strataigize.com/logos/sensortower.png)![App Radar](https://www.strataigize.com/logos/appradar.svg)![Singular](https://www.strataigize.com/logos/singular.svg)![HubSpot](https://www.strataigize.com/logos/hubspot.png)![ClickUp](https://www.strataigize.com/logos/clickup.png)![Slack](https://www.strataigize.com/logos/slack.png)![GitHub](https://www.strataigize.com/logos/github.svg)![Astro](https://www.strataigize.com/logos/astro.svg)

Independently verified

## Recognized by Clutch as a top agency in 2026.

-   [![Top Clutch Mobile and App Marketing Company, Canada, 2026](https://www.strataigize.com/badges/clutch/mobile-app-marketing-canada-2026.svg)](https://clutch.co/profile/strataigize-marketing)
-   [![Top Clutch Mobile and App Marketing Company, British Columbia, 2026](https://www.strataigize.com/badges/clutch/mobile-app-marketing-bc-2026.svg)](https://clutch.co/profile/strataigize-marketing)
-   [![Top Clutch Display Advertising Company, Canada, 2026](https://www.strataigize.com/badges/clutch/display-advertising-canada-2026.svg)](https://clutch.co/profile/strataigize-marketing)
-   [![Top Clutch Digital Marketing Company, British Columbia, 2026](https://www.strataigize.com/badges/clutch/digital-marketing-bc-2026.svg)](https://clutch.co/profile/strataigize-marketing)
-   [![Top Clutch PPC Company, British Columbia, 2026](https://www.strataigize.com/badges/clutch/ppc-bc-2026.svg)](https://clutch.co/profile/strataigize-marketing)

Awards issued by [Clutch](https://clutch.co/profile/strataigize-marketing) for 2026, the B2B research and review platform. Ratings come from verified client interviews, not from us.

## Start with _the consult._

Thirty minutes with a founder, and you leave knowing which lever to pull first.

[Book your growth consult →](https://www.strataigize.com/audit/) [Rated **5.0** on Clutch 3 reviews](https://clutch.co/profile/strataigize-marketing)
