Sample message
Planning a heating or cooling replacement?
See the replacement service and how to request
Useful first inquiry: Which system are you considering replacing, and where is
For HVAC businesses growing their service area
Help the right homeowners find your HVAC team.
Book a free 30-minute call about your HVAC marketing. Within 24 hours of the call, get a recorded review and three
Teegan Johnson, Founder & Chief Growth Officer.30-minute call.
Fictional campaign areaReplacement work.The job and the area shape the ad.Try another job ↓
Working with teams in Canada and the USShape a
Start with the jobs your team wants.
Job type and service area should shape both the message and the work you
Fictional service area, with no
Core areaSurrounding areaReplacement work
Core area only
This sample brief excludes the surrounding area until the business confirms it belongs
Outcome the team would measure: Whether the inquiry fits the replacement work and area, then whether the business records a
Campaign planning only. Dispatch, technician scheduling and service delivery remain with the
HVAC lead-path walkthrough
- A 30-minute call about the jobs you want, your service area and what happens after a call or form.
- A 10 to 15 minute screen recording of how homeowners find and contact you, within 24 hours of the call.
- The three fixes we would make first, each with the number it should move and where to read it.
- Three ways we can help next, with the one we would choose for you and why.
Pricing
No charge for the call or the walkthrough
- Call and walkthrough
- No charge. The screen recording arrives within 24 hours of the call.
- Funnel Fix, 14 days
- US$3,500 fixed, paid in full at signing. We ship the three highest-impact fixes from your walkthrough, starting within 3 business days. Credited in full toward a first month of paid management if you continue within 60 days.
- Paid management
- US$7,500 to US$12,000 per month. The initial term is three months, then month to month. Media starts at US$25,000/month and is billed by the ad platforms directly. You keep your ad accounts.
See the homeowner-to-inquiry outline
How homeowners reach you, recorded
- First step
- A 30-minute call, no charge
- Within 24 hours
- A recorded walkthrough of your lead path
- If you want them shipped
- Funnel Fix: three fixes in 14 days, US$3,500
The search
What a homeowner sees when they look for
The page
Does it show the job, the area and how to get
The call or form
What happens next, and do your ads and records
Three fixes, ranked
Each with the number it should move and where to
The walkthrough uses your public pages, your listings and what you show us on the call. No result
Getting your lead-path review
Walk us through your lead path
Thirty minutes on the jobs you want, your area and how leads reach
you today. Get the recorded walkthrough
Within 24 hours of the call, a screen recording of your lead path and the three fixes we would
make first. Choose what happens next
Ship the fixes yourself, have us ship them in 14 days, or hand us
the campaigns.
Show us how homeowners reach you
Bring your website and the jobs you want more of. Within 24 hours of the call, you get the recorded walkthrough and three ways we
Teegan JohnsonFounder & Chief Growth Officer
Call agenda and calendar details
- The jobs and service areas you want to grow.
- How leads reach you today: search, calls, forms and booking.
- What the walkthrough should cover, so it arrives within 24 hours.
30 minutes with the Strataigize team, online. Times show in your timezone. Your calendar invitation confirms the organizer and time, and includes the
Prefer email? teegan@strataigize.com
Your consultation
Choose a time, then tell us what matters.
30 minutes with Teegan Johnson, Founder & Chief Growth Officer. Your calendar invitation will include the organizer and
Fields marked with *
Book a 30-minute call
Choose a time on our booking page. It opens in a new tab and shows the times in
Ask about finding the right jobs
Teegan Johnson, Founder & Chief Growth Officer, will follow up by email. Fields marked optional can be
HVAC marketing questions
What does the call cost?
Nothing. There is no charge for the 30-minute call or the recorded walkthrough. You pay only if you choose a paid option afterwards, such as the
What is the Funnel Fix?
A 14-day project in which we ship the three highest-impact fixes from your walkthrough, such as lead tracking, a service page change or follow-up automation. It costs US$3,500 fixed, paid in full at signing. Media spend
Do you need access to our accounts?
Not for the call or the walkthrough. We record it from your website, your listings and what you show us on the call. The Funnel Fix needs access to the pages and tools
Is media spend included?
No. The ad platforms bill media to your own accounts. Paid management, if you choose it later, is US$7,500 to US$12,000 per month, with media from US$25,000
Do you promise more jobs?
No. Each fix names the number it should move, that number today and where to read it, so you can judge the