A local dance studio in El Salvador needed to boost revenue and fill more class spots, but they were working with a very limited budget.
Starting with just $30 in week one and $88 in week two, they eventually scale the entire campaign to around $220 total.
With no complex funnel or big marketing stack, they relied on paid social media advertising to help real parents discover the studio, reach out easily, and book trial classes that could turn into long-term enrollments.
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As a paid advertising agency, the studio partnered with us to run a highly efficient paid advertising strategy using Meta.
With Meta Ads focused on ROI, the studio turned small budgets into real conversations and new students.
Instead of pushing people to a website or form, the studio ran:
Every interaction was designed to become a conversation, not just a click.
In their market, WhatsApp is where people talk and close deals, so the funnel was built around it:
The studio used only three main assets:
The video clearly outperformed the others and drove the most messages. It showed real students on a big stage and acted as instant social proof.
The campaign surfaced a critical insight:
That mattered because, as the studio noted, students usually stay for at least five years. Targeting parents looking for kids’ classes meant higher-quality, longer-term customers.
If your studio or local business wants results like this, our paid advertising services can help you generate real conversations, not just number of clicks.
Work with a paid advertising agency that focuses on results, not vanity metrics.
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Partnering with a Meta ads agency in Canada, the studio launched a message-first campaign that, over roughly one month, delivered:
Over roughly one month, the campaign delivered:
From the studio’s perspective, that translated into:
An increase in business revenue of “at least a thousand dollars a month each month.”
Purely from the math:
On a total ad spend of about $220!
The campaign ended not because performance fell off, but because demand outpaced capacity:
A ~$220 test ended with:
A repeatable, message-first funnel ready to be turned back on when capacity allowed.
“We only invested around $220 and got over 350 messages, 50 trial bookings, and 16 new monthly students. By the last week, we were telling people we were full and booking them for January instead. This campaign increased our revenue by at least a thousand dollars a month, and we had to pause ads because we literally couldn’t take more students.”
This campaign shows what can happen when a small local business:
For a tiny, family-run studio, a one-month, ~$220 experiment turned into:
If you want to turn small, controlled ad spend into real conversations and recurring revenue, Strataigize Marketing can help you build the same kind of revenue-generating funnel.
Ready to see what your own “$220 test” could do?
→ Book a meeting with Strataigize to start developing your campaign.