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For B2B SaaS teams building a sales pipeline

Reach buyers with a reason to book a demo.

We plan and produce ads, manage campaigns and track sales progress. Monthly management starts at US$7,500; media spend is separate.We plan and produce ads, manage campaigns and track sales progress. Monthly management has an agreed fee; media spend is separate.

Teegan Johnson, Founder & Chief Growth Officer.30-minute call. No charge.

Book a 30-minute call→
Fictional team software · Buyer questionWho owns this after my team finishes?
Ad: show the next ownerDemo: follow one taskSales: record fit and next stepInspect the example ↓
What is included↓Ask a question first↓
Working with teams in Canada and the US

Work through a buyer decision

Give the demo a question worth answering.

Choose a problem, then inspect the message, product evidence and sales context it needs.

Fictional team software. Changes stay in this example.

Set the sample buyer context

Who owns this after my team finishes?

Sample campaign message

Show the next owner before work changes hands.

What the product demo must show

  1. Follow one sample task between two teams.
  2. Inspect its owner, required context and next action.
  3. Show what happens when the next owner is missing.

First question: Which handoff leaves your team chasing an update?

Keep the stages separate

  1. 1Demo request
  2. 2Held demo
  3. 3Qualified opportunity

This sample record supports

Demo request

Attendance, fit and a sales opportunity are still unverified.

Record whether the conversation takes place.

Evidence to prepare: A walkthrough of the actual ownership and handoff behavior.

The product team confirms what the software can demonstrate. Sales records qualification; an ad click cannot establish it.

Relevant work

Appomate: a published B2B lead-quality case

The Appomate case shows changes to ad messages, form questions and CRM feedback. These helped the team use lead quality to guide campaign decisions.

Read the Appomate case→

Appomate sells app-development services. This past work was for a service business. It is not a SaaS benchmark or a pipeline forecast.

B2B SaaS paid acquisition

  • Campaign structure and audience or query research around an agreed buyer use case.
  • Creative production and tests within an agreed asset plan.
  • Track leads and sales in your CRM where your systems support it.
  • Weekly campaign review and a written record of changes and next tests.

Pricing

US$7,500 to US$12,000 per month for paid managementPaid campaign management, with a monthly fee

Your fee depends on the campaigns, ads and tracking we agree to include. The initial term is three months, then month to month. Media starts at US$25,000/month and is billed by the ad platforms directly. You keep your ad accounts. We quote extra development or automation work on its own.Your fee depends on the campaigns, ads and tracking we agree to include. The initial term is three months, then month to month. Media has its own agreed budget and is billed by the ad platforms directly. You keep your ad accounts. We quote extra development or automation work on its own.

A product ready to market

  • You have a defined service or product and markets you want to grow.
  • Your team can check ad claims and record what happens after a lead or sale.
  • The published paid-management program starts at US$25,000/month in media, billed separately by the ad platforms.The paid-management program has an agreed media budget, billed separately by the ad platforms.

Not included

  • Product development, sales execution and lifecycle rebuilds are separately scoped.
  • Media spend and work outside the written management scope are separate.
  • Demo volume and pipeline depend on buyer demand, the offer and your sales process.
See the SaaS campaign outline
Buyer problem
Ad and page
Demo request
Illustrative campaign brief

A campaign brief built around the buyer problem

Work
Paid campaigns, creative and measurement
Management
US$7.5K to US$12K per monthMonthly management fee, confirmed before you commit
Media
From US$25K per month, separateAgreed media budget, billed separately

The buyer

Agree the buyer problem, offer and qualified opportunity definition.

The message

Test problem-led messages and useful product evidence.

The outcome

Read demo requests, held calls and qualified pipeline separately.

Sample plan, not a client result. Scope and fee are agreed before work starts.

Preparing your SaaS campaigns

  1. 01

    Set the campaign brief

    Agree the buyer problem, offer and qualified opportunity definition.

  2. 02

    Build and test the message

    Test problem-led messages and useful product evidence.

  3. 03

    Learn from the business outcome

    Read demo requests, held calls and qualified pipeline separately.

Discuss your acquisition plan

Use a 30-minute conversation to review the buyer, the offer and where campaign work could help. We can discuss fit before requesting account access.

Teegan Johnson
Teegan JohnsonFounder & Chief Growth Officer
Call agenda and calendar details
  • Agree the buyer problem, offer and qualified opportunity definition.
  • Current acquisition, media range and what happens after the response.
  • The campaign, creative and measurement work to include in a written scope.

30 minutes with the Strataigize team, online. Times show in your timezone. Your calendar invitation confirms the organizer and time, and includes the meeting link.

Ask a question first↓

Prefer email? teegan@strataigize.com

Your consultation

Choose a time, then tell us what matters.

30 minutes with Teegan Johnson, Founder & Chief Growth Officer. Your calendar invitation will include the organizer and meeting link.

Fields marked with * are required.

1. Choose your time

More dates may be available on the booking page.

Choose a time to continue.

2. Your details

The amount you spend on ads, separate from management fees. This helps us prepare for the conversation.

Name the product, target buyer and what happens after a demo request. No private pipeline export is needed.

Optional updates

Strat-Ai-Gize Marketing & Automation LTD., 700 W Georgia St, Vancouver, BC V7Y 1B6. hello@strataigize.com. Privacy policy and SMS terms.

By confirming, you ask Strataigize to use these details to arrange your consultation and send its confirmation, reminders and scheduling updates by email. The optional text choice is separate. Privacy policy.

Check your calendar invitation before making another booking. If you need help, email hello@strataigize.com.

Book a 30-minute call

Choose a time on our booking page. It opens in a new tab and shows the times in your timezone.

See available times→
Ask about your SaaS ads+

Teegan Johnson, Founder & Chief Growth Officer, will follow up by email. Fields marked optional can be left blank.

Name the product, target buyer and what happens after a demo request. No private pipeline export is needed.

For optional text updates.

Text updates

Email follow-up is about your request. Unsubscribe anytime. Privacy · SMS terms

Email your question

SaaS marketing questions

Is media spend included in the monthly fee?+

No. Management is US$7,500 to US$12,000 per month. The published media starting point is US$25,000 per month, billed separately by the platforms.No. Management has an agreed monthly fee. Media has its own agreed budget, billed separately by the platforms.

Does this include creative and tracking?+

Yes, we plan the campaigns, creative and tracking together. We agree in writing on channels, how many assets to make, and which systems to connect.

How soon will this bring business?+

Timing depends on demand, the offer, traffic and your buying cycle. We review delivery and inquiries early, then qualified outcomes as they mature. We do not promise a lead count or sales result.

Does this include a new website or automated sales system?+

No. We quote extra development, conversion or automation work on its own. The first call helps show what else is needed.

Pick a time →
Strataigize
700 W Georgia St, Vancouver, BC V7Y 1B6604-720-3967

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