Ad Management & Optimization

More Installs with Better returns

Optimize your Mobile App Install Campaigns
Data-optimized campaigns delivering high-value users to your app, enhance your User LTV and ROAS.

What is ad management & optimization?

Our Ad Management services are designed to optimize mobile app install campaigns across a variety of digital channels. By focusing on cost efficiency, precise targeting, and continuous optimization, we ensure your campaigns deliver maximum value and drive user growth.

Mobile App Install Campaigns

Channel Management → Optimize Multi-Channel Performance

We manage and optimize your campaigns across major digital channels, including Meta (Facebook & Instagram), Google, X (Twitter), TikTok, Snapchat, Pinterest, and LinkedIn. Our focus is on reducing CPA/CPI while maximizing installs through smart bidding strategies and audience targeting, ensuring your campaigns run efficiently across all platforms.

Targeting & Segmentation

Audience Segmentation → Reach the Right Users

Our approach defines and targets specific audience segments based on demographics, interests, and behaviors. We also utilize in-app events to engage users most likely to perform valuable actions, ensuring your app reaches the most relevant audience.

Ad Delivery & Performance Optimization

Maximized Reach → Optimized Results

We ensure your ads reach the right audience efficiently, minimizing ad fatigue. By focusing on key metrics like CTR, CPA, CPI, and ROAS, we track and optimize performance in real-time. Our approach refines targeting, bidding, and creative based on data insights, driving higher engagement and conversion rates. Continuous A/B testing further enhances your campaign’s effectiveness, ensuring sustained, optimized results.

Reporting & Recommendations

Detailed Reporting → Enhance ROAS

We provide comprehensive biweekly reports on campaign performance, highlighting key metrics and insights. Alongside these reports, we offer strategic recommendations to improve your return on ad spend (ROAS) and help you achieve your business goals.

"Strataigize has helped with every aspect of our launch, including providing valuable UX/UI design tips to improve our onboarding and user retention, optimizing our app store listings for downloads, and designing effective marketing campaigns to build awareness and buzz."
Charlie Vinal, CEO
Podz
‍Strikebright: Podz
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