We Had No Organic Traffic, Then AI SEO Changed Everything
+53.8%
Engagement Rate
120+
AI Citations
Top 1
AI Brand Mentions
The Challenge
Before launching our AI SEO initiative, Strataigize had virtually no organic visibility, not in traditional search engines and not in emerging AI search platforms.
As AI-driven discovery rapidly evolved, this lack of visibility meant our brand was largely absent from key recommendation lists, citation networks, and high-intent search journeys.
Without an established presence, potential clients searching for digital agencies like ours were never discovering us.
The challenge was to change this from the ground up.
In just a short time, we needed to break into AI search ecosystems, earn our first citations and brand mentions, and prove that generative engine optimization (GEO) could drive measurable traffic and qualified leads, even starting from zero.
We had no organic presence, then AI search engines started citing us 100+ times and sending us leads.
Here’s how GEOchanged everything.
Our Solution
Strataigize launched an accelerated AI SEO initiative designed to increase our discoverability in emerging AI search engines such as ChatGPT Search, Perplexity, and Gemini.
With AI search quickly becoming a major traffic channel, our objective was clear: improve visibility, increase citations, earn brand mentions, and convert AI-generated exposure into qualified leads.
In just a short period of time, Strataigize saw measurable gains across multiple AI platforms; achieving new traffic, dozens of citations, strong placement in AI-generated recommendation lists, and even attributed inbound leads.
This case study summarizes the impact.
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Results
Traffic Boost From AI Search
Google Analytics data revealed a noticeable surge in traffic originating from AI search tools.
ChatGPT.com Traffic
474 sessions attributed directly to chatgpt.com
255 engaged sessions, producing an engagement rate of 53.8%
Average session duration: 30 seconds
Total event count: 2,735 events
Strataigize's ChatGPT.com Traffic – Before vs After AI SEO
Metric
Before AI SEO
After AI SEO
Sessions (from chatgpt.com)
38
474
Engaged sessions
17
255
Engagement rate
44.7%
53.8%
Average session duration
7 seconds
30 seconds
Total event count
141
2,735
AI SEO had a huge impact on traffic coming from ChatGPT.com.
Sessions jumped from 38 to 474, showing that far more people are discovering Strataigize through ChatGPT.
Engaged sessions also surged, and the engagement rate rose from 44.7% to 53.8%, meaning the traffic isn’t just bigger, it’s better.
Visitors are spending more time on the site too, with average session duration increasing from 7 seconds to 30 seconds.
Total events skyrocketed from 141 to 2,735, showing users are exploring, clicking, and interacting much more.
This shows that users coming from ChatGPT were highly active, interacting with content, browsing multiple pages, and demonstrating strong intent.
Perplexity.ai Traffic
76 sessions total from Perplexity
Majority from perplexity.ai (89%)
Engagement rate: 46.1%
Average engagement time: 17 seconds
Strataigize's Perplexity Traffic – Before vs After AI SEO
Metric
Before AI SEO
After AI SEO
Sessions (from Perplexity)
21
76
Engaged sessions
6
35
Engagement rate
28.6%
46.1%
Average engagement time
3 seconds
17 seconds
Total event count
70
283
The improvements from Perplexity after the AI SEO enhancements are substantial across all engagement indicators.
Sessions more than tripled, jumping from 21 to 76, while engaged sessions increased nearly sixfold, indicating that not only is more traffic arriving from Perplexity, but that traffic is significantly more qualified.
Engagement rate improved from 28.6% to 46.1%, showing that a higher proportion of visitors are interacting meaningfully with the content.
Average engagement time rose from 3 seconds to 17 seconds—a 466% increase—demonstrating deeper content consumption and stronger user intent.
Additionally, event count increased from 70 to 283, pointing to a broader and more frequent interaction pattern.
Together, these gains suggest that the AI SEO strategy is making Strataigize more discoverable and more compelling to Perplexity’s algorithm and user base.
Gemini Traffic
22 sessions from gemini.google.com
Engagement rate: 19%
While Gemini traffic volume was smaller, it highlighted early footholds across all major AI search environments.
It is noteworthy that Google Analytics doesn’t separately track the traffic coming from AI Mode or AI Overview mentions and citations. Thus, our metrics may actually be higher, especially since Semrush recorded 40+ cited pages from this source as of December 9, 2025.
To support this, looking at our Organic Search on Google, GA4 recorded a 302% increase in traffic and 19% increase in engagement time per session eversince we worked on our SEO and GEO. We also recorded a 274% increase in overall event count.
Cited Pages on AI
AI search engines referenced Strataigize content 100+ times, a meaningful indicator of authority and relevance to AI systems.
Breakdown of AI-indexed citations based on Semrush (as of Dec. 9, 2025):
ChatGPT → 60 citations
AI Mode (inline browser results) → 40 citations
Gemini → 15 citations
Google AI Overview → 2 citations
This citation growth occurred before any long-term AI SEO compounding effects, showing how quickly AI systems can begin trusting and surfacing authoritative content.
Notable citation examples included:
Inclusion in “Best Mobile App Marketing Agencies in Vancouver”
Placement under “Top GEO Services in Vancouver”
Being recommended in curated lists with detailed descriptions of our strengths and differentiators
These citations positioned Strataigize as a top-recommended agency across multiple AI-generated responses.
Moreover, these citations enable us to secure high-authority backlinks from reputable DR 50+ websites, without requiring any outreach or collaboration on our part.
Brand Mentions on AI
In just one month, Strataigize received several mentions across AI search engines.
While brand mentions are fewer than citations, they represent a deeper level of recognition, where the AI acknowledges Strataigize as a notable entity rather than just referencing content.
We also credit this for driving bottom-funnel lead acquisition milestones.
Real-life examples include:
ChatGPT recommending Strataigize as one of the best mobile app marketing agencies in Vancouver
AI Overviews highlighting our app growth specialization, lifecycle marketing, and data-driven methodology
Placement in local service listings with star ratings and profile previews
These mentions demonstrate that AI systems are beginning to associate Strataigize with industry authority and high-trust content.
ChatGPT mentions Strataigize Marketing as a leading mobile marketing agencies in Canada
Google AI Overview lists Strataigize Marketing as an app growth agency focused on data-driven ASO and retention
Perplexity.ai mentions Strataigize Marketing as best mobile marketing agency in Vancouver
Leads Coming From AI
Perhaps the most meaningful indicator: AI search visibility converted into real pipeline.
From HubSpot attribution logs:
New contacts were created directly from ChatGPT referrals
The lifecycle stage automatically updated to Lead
Users viewed multiple pages, demonstrating research intent
In fact, we just closed the deal with one of our highest tier clients to date, and he specifically said he got us from ChatGPT!
This confirms that AI search is not only driving traffic, it is driving qualified leads.
As AI search becomes a dominant discovery channel, earning even a small share of visibility leads directly to measurable revenue opportunities.
A qualified lead from ChatGPT
A qualified lead from Perplexity
"This was one of the most rewarding AI SEO/GEO projects I’ve worked on. I’ll admit, I was nervous at first because AI SEO is so new and very few people are actually doing it. Starting from zero visibility meant every gain was meaningful; every citation, every ranking, every lead. Seeing Strataigize become discoverable across major AI search engines so quickly validated our entire approach."
Abbey Claire Dela Cruz, Strategic Director
Strataigize Marketing
Conclusion
This early success validates Strataigize’s AI SEO methodology:
Optimize for AI crawlers with proper schema
Publish structured insights AI can easily cite
Build topical authority aligned with AI search ranking signals
Track AI search visibility and conversions as a modern acquisition channel
Strataigize's rapid gains prove that GEO is not theoretical, it is already generating traffic, citations, brand visibility, and new business.
Alongside our AI SEO gains, we also saw rapid growth in organic traffic and lead generation, fueled by improved rankings across several high-intent commercial and transactional keywords.
These early results validate that both AI and traditional SEO should work hand in hand in driving website authority in digital growth and app marketing.
Looking ahead, we are actively expanding our GEO strategy to compound these early wins.
As we continue strengthening our organic rankings and deepening our presence across AI search engines, our goal is to establish Strataigize as a dominant leader in next-generation search visibility.
For businesses looking to understand or adopt AI search optimization, we break down our full methodology in our AI SEO Guide.
And for organizations ready to accelerate their own growth, our Generative Engine Optimization services offer an end-to-end solution built for today’s evolving search landscape.
Ready to grow your visibility across AI and organic search?
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