user acquisition

Mobile App Growth Starts with Smart User Acquisition

Vancouver’s User Acquisition Specialists Helping Apps Scale.

Are you tired of spending thousands on ads… only to attract users who never convert or quickly churn?

We help ambitious app teams build predictable, high-performing User Acquisition systems, combining paid media, data-driven creative, and conversion-focused content to fuel lasting growth.

Based in Vancouver, Canada, partnering with global teams ready to scale.

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The Problem

App Stores Are Crowded, Attention is Scarce

Every app is fighting for attention. Most waste their budgets chasing vanity metrics: CPI, CTR, installs. But installs aren’t users, not really. And certainly not loyal ones.

3.8M+ apps are on on Google Play already, 1.7M+ on the App Store (2024).
Users install 80+ apps but use only 9 daily, 30 monthly.
25% of apps are opened just once after install.

what we do

Precision-Crafted user Acquisition Strategies

We take your mobile app through a full-funnel user acquisition framework designed to eliminate guesswork and maximize ROI:

1. Audience Intelligence

Before you spend a dime, we map your ideal user: behavior, intent, platform preferences, and psychological triggers. No assumptions, just data.

2. Creative that Converts

Your ad isn’t just an image. It’s your first handshake. We craft messaging and creative assets designed to cut through the noise and drive action, not impressions.

3. Channel Mastery

Meta, TikTok, Google, ASA: we know which levers to pull, and when. We don't spread your budget thin. We sharpen it into a spear.

4. Testing Without Guessing

We run structured, hypothesis-driven tests to identify what actually drives performance. Not opinions. Not hunches. Results.

5. Scale with Confidence

Once acquisition is profitable and predictable, we scale with precision, not reckless spend. Sustainable growth, not spikes followed by cliffs.

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Our User Acquisition Solution: How We Deliver Results

Paid Media

Your ads are only as good as the strategy behind them. We craft multi-channel campaigns designed to target your most valuable users, across platforms like:
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✔ Meta (Facebook & Instagram)
✔ TikTok
✔ Google UAC
✔ Apple Search Ads
✔ Emerging channels like Snap & Reddit

Our team optimizes every dollar spent — focusing not just on installs, but real engagement and ROI. No wasted budget, no guessing.

Creative Testing

The fastest way to waste your budget? Letting your ads go stale.

We implement continuous Creative Testing, rapidly launching, analyzing, and scaling the content that performs, while cutting the rest.

This keeps your campaigns fresh, engaging, and consistently optimized for lower acquisition costs.

Apps that prioritize testing outperform their competition with up to 30% lower UA costs and higher conversion rates.

video marketing

In a world where attention spans are measured in seconds, video is your biggest advantage.

Our video team produces short-form, mobile-optimized videos engineered to:
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✔ Capture attention fast
✔ Communicate your app’s value in under 3 seconds
✔ Drive installs, not just impressions

Video ads consistently outperform static, delivering up to 47% higher CTRs, but only when they’re done right. We make sure they are.

static ad creatives

Yes — static ads still have a place in high-performance UA.

Our design team creates bold, clear, scroll-stopping static creatives ideal for retargeting, awareness campaigns, and placements where simplicity drives results.

We test both static and video to ensure your creative mix delivers maximum efficiency at every stage of the funnel.

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"Strataigize has helped with every aspect of our launch, including providing valuable UX/UI design tips to improve our onboarding and user retention, optimizing our app store listings for downloads, and designing effective marketing campaigns to build awareness and buzz."

Charlie Vinal, CEO