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Mobile Games

Marketing for games that earn their installs back.

Games live and die on the gap between CPI and LTV. We run acquisition, creative and measurement as one loop against that gap, with cohort truth underneath every scaling call.

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Our solutions in mobile games

The vocabulary is the proof.

If your current agency cannot explain each line below in one breath, that is your answer about them. Comparing the large app-only shops? Start with Phiture and Yodel Mobile alternatives.

  • Paid UA bid to D7 and D30 ROAS cohorts, not installs
  • SKAdNetwork 4 conversion value schemas per title
  • AEM event priority tuned to the monetization mix
  • MMP cohort reporting with NET revenue views
  • Hybrid IAA and IAP economy measurement
  • Ad-value events for rewarded-video-heavy geos
  • Creative hook matrix built on gameplay capture
  • Playable and video iteration on written kill rules
  • Creative fatigue watch on frequency signals
  • Apple Search Ads defense and discovery structure
  • Soft launch geo test design and readouts
  • Pre-registration and launch burst campaigns
  • ASO for genre and mechanic keyword clusters
  • Custom product pages mapped to ad themes
  • Store listing experiments run to resolution
  • Featuring pitch preparation for store editorial
  • Event and season-aligned campaign calendars
  • Payer cohort analysis and spend-depth curves
  • FTUE drop-off mapping to first purchase
  • Attribution windows doctrine on every report
  • Incrementality checks on retargeting spend
  • Cross-promo measurement between titles

Case studies

Mobile Games, proven.

Mobile App Game

The Mobile Game That Grew to 150K Players on Live Features

150,000 Monthly active users reached+35% Weekly retention after live features shipped
Read the case study →

Puzzle-RPG Mobile Game

Pre-Launch: Mobile Puzzle-RPG Surpasses 100K Sign-Ups

120,000 Pre-registrations$1.50 Cost per registration
Read the case study →

Browse every case study →

Questions

Mobile Games, answered.

Do you work with both IAA and IAP games?
Yes, and the mix changes the whole engagement: ad-monetized titles optimize toward engagement and ad-value signals while purchase-driven titles optimize toward payer cohorts. We measure the split first, then point each campaign at the signal that actually pays that title.
How do you judge a game campaign on iOS now?
On matured cohorts through the MMP, with SKAdNetwork configured so the coarse signal still encodes early revenue. Same-day dashboards under-report by design, so scaling decisions wait for written data-maturity windows instead of reacting to noise.
Can you work alongside our internal LiveOps team?
That is the normal shape: your team runs the game, we run acquisition and creative against your event calendar, and the weekly loop shares one revenue number so a strong event gets fed spend while it is live.
What does game creative testing look like?
A hook matrix seeded from real gameplay moments, batches tested on written kill and scale rules, and fatigue watched on leading indicators. The account never depends on one hero video, because that is how scaling stalls.
Where do you start with a new title?
We start with the free 30-minute consult. On the call we review your store presence, attribution setup and account structure with you, then name the lever that closes the gap between what the game earns and what acquisition costs.
What are the best user acquisition agencies for mobile games?
The useful shortlist is the shops that will bid to matured cohorts, not installs, and will say so before the first call. We do: the first Crush Crush cohort (55,978 installs, 1 to 30 May 2026, $18,347 of ad spend) returned 253% of that spend in net revenue by day 90, Adjust 7-day click and 24-hour impression, net of store fees. Phiture and Yodel Mobile are the large app-only names buyers already type. Neither published a retainer on 16 September 2026. The comparison is on our Phiture and Yodel Mobile alternatives page.

Teams we've helped grow

Clients include 3M, Jiffy Lube, Goodwill, Western University, Hino Motors, Lundin Mining, Extendicare, Calian, Wabtec, ARGO, and ZAPI GROUP.

  • Podz logo
  • 3M logo
  • Crush Crush logo
  • Jiffy Lube logo
  • Kleo
  • Wabtec logo
  • Backroad Mapbooks logo
  • Goodwill
  • GameGo
  • Lundin Mining logo
  • ZivTrack logo
  • Hino Motors
  • Sad Panda Studios
  • Calian logo
  • Appomate logo
  • Extendicare logo
  • Locker Fantasy Games logo
  • Western University logo
  • StoryNest
  • ARGO logo
  • Blush Blush
  • ZAPI GROUP logo
  • Stoic Forge
  • Swing Minder logo
  • Beyond Score
  • Vesperia Comics logo
  • MyPetHealth
  • TaskHive
  • Sincere Notes
  • Voices in my Head
  • Black Top Cabs
  • RiLo logo
  • T2U logo
  • Luxe Touch logo
  • BeNow Trader
  • Crystalyze
  • 24/7 AI Health
  • JobsPit logo
  • Aero Imagery
  • Echoes logo
  • RepairFind
  • Prepr
  • Unveil Coffee Roasters logo
  • R3Bilt logo
  • Guiding Light
  • Level Up logo
  • Freestyle Dance Studio
  • First Step Mobility
  • Noa Coach

Growth retainers from $10K per month, typical range $10K to $18K

Real ranges, published. Ad spend stays in your own accounts.

See the full pricing table →

Where this fits: see the Strataigize Growth System, the ladder every engagement runs on.

Talk to the mobile games team

Tell us your app and we reply within 24 hours with the levers we would pull first. No pitch until you see the value.

Teegan Johnson, Founder & Chief Growth Officer, will follow up by email about your request. Unsubscribe anytime. Privacy

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