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Marketing and growth
Content that is measured to the lead it produces.
Plan topics from search and AI-answer demand, check draft claims, and publish to an agreed schedule. Reporting connects articles to tracked enquiries and qualified leads where attribution is available. Publication volume is capped; a visit or booking alone is not a
Who it is for
Teams that need this workflow.
B2B and SaaS companies whose blog is a cost centre nobody can tie to
Firms that need to rank and to be cited by ChatGPT, Claude and Google
Marketing teams of one who cannot write, fact-check and measure forty articles a year
What it does
Content engines, by the job.
Plans from demand
Search Console, analytics, AI-citation monitoring and the CRM feed one scoreboard. The engine writes what buyers are asking, and refreshes what is decaying before it writes
Drafts under a standard
The draft answers the chosen buyer question and keeps the sources behind its claims. Review checks the evidence, useful detail and fit with the
Fails on fabrication
Unsupported claims and numbers without a reporting window are held for review. If a factual error is found after publication, correcting it takes priority over the
Measures to the lead
Article forms pass available first-touch data to the CRM where permitted. Missing consent, identifiers or records leave gaps; recorded contacts do not establish
How it is built
The build, in order.
The pilot covers one defined workflow. We agree its success metric and kill threshold in writing before the build; the steps below show how this system is developed
Write the standard
Positioning method, fact floor, register, sources allowed, claims forbidden. The engine inherits it as gates, and a gate failure is fixed in the copy, never in
Connect the measurement
Search Console, analytics with paid traffic separated from organic, AI-citation monitoring, and the CRM, so the engine can only take credit for what
Run at a capped cadence
At most one merged article a day, refresh before new, and a monthly model bake-off so the writer seat is the best available rather than the one chosen
Let the overseer steer
An in-engine overseer holds the written goal, grades its own predictions, and moves the levers the loops read. Lead pressure never becomes a
In production at Strataigize
We run this ourselves.
The Insights section of this site is run by this engine. It ships at most one article a day, refreshes before it writes new, separates organic traffic from paid so it takes credit only for what it earned, and reports to an overseer whose goal is written down: high-quality, long-term clients. A booked meeting alone does not
Governance
Controls and human review.
- A person can stop the engine with one switch, and the engine cannot turn itself back on
- Every claim traces to a named source, and client evidence is used at most once per article and never in the headline
- Spend on models and data is metered per call against caps you set
The rest of the posture is published on trust and security: client-granted access you can revoke, credentials in managed stores, an AI governance summary aligned to the NIST AI Risk Management Framework, our subprocessors, and a DPA on request. We do not hold SOC 2 and we say
Questions
Content engines, answered.
Does Google penalize AI content?
How is this different from a writing tool or a content agency?
Can it write for AI search as well as Google?
Related
Where this connects.
Generative engine optimization · Search engine optimization · B2B
The other systems in the catalogue: lead qualification agents, outbound sales agents, customer support agents, document processing agents, internal knowledge assistants, ad optimization systems, client reporting automation, computer vision systems, MCP servers and agent-callable surfaces, always-on operations agents.
Talk to the build team about content engines
Share your website or app URL. We reply within 24 hours with a suggested starting point and what we need to scope
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Where this fits: see the Strataigize Growth System, the ladder every engagement
Start with one workflow.
On a free 30-minute consultation, we discuss your workflow and what a paid audit or pilot would need
Canadian and looking at funding? How the BDC LIFT program works. Public sector? How we build for government.
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